Best & Co. ad. Vogue. April 1968.
Best & Co. was a New York based department store, which was originally focused on children’s apparel. The store was originally located on the famed Ladies’ Mile at 23rd Street and Fifth Avenue, but it’s final home was at 51st Street and Fifth Avenue further Uptown. In 1966 the small chain was acquired by McCrory’s, a discount chain. Unfortunately, the merchandise reflected that, and the company decided to shut down in 1970 and sell their property to Olympic Airways (owned by Aristotle Onassis) who demolished the marble retail emporium and replaced it with what the New York Times called “oppressively banal” Olympic Tower.